Jay heinrichs political views
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Jay Heinrichs is one of the world’s leading experts on the art of persuasion. Bloomberg Businessweek magazine says of him that he “brings the art of persuasion to the world’s leading masters of manipulation.” His clients have included Southwest Airlines, the banking industry, Walmart, Mindshare, Beachbody (the P90X and Insanity people!), Ivy League universities, NASA, and the Pentagon. Jay is the bestselling author of Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion. He’s going to teach us some of the most powerful tools of persuasion, which he learned from a 25-year career in journalism, marketing, and a lifelong study of rhetoric, linguistics, and modern neuroscience.
Ready to embark on the educational journey of a lifetime?
A passion for travel. A strong academic record. And the desire to improve the world as you experience it. If this sounds like you, you just might be our ideal candidate! Start your application with a five-minute inquiry form - you never know where you migh
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AUTHOR of the New York Times bestseller, Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion. The book has been published in 14 languages and four editions with more than 500,000 copies in print; at one point it ranked among the top ten books assigned at Harvard. My latest rhetoric book is How to Argue with a Cat: A Human's Guide to Persuasion. And just for fun, I wrote a novel, The Prophet Joan. (See the Books page.)
SPEAKER on the art of persuasion. My most popular presentation: “How to Screw Up.” I’ve done workshops for clients ranging from NASA to Southwest Airlines to the Wharton School of Business. Check out my persuasion course on Creative Live. Some 10,000 people have taken it so far.
PUBLISHER of a book imprint, Gavia Books, to help clients get their voice heard. That’s where the ghostwriting comes in. I’ve done books for a member of Congress, the founder of an aerospace company, and a 12-year-old girl.
MAGAZINE FIXER of more than a dozen publications, from newsstand to education magazines.
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One of the leading language and persuasion mavens, Jay Heinrichs is a New York Times bestselling author as well as a persuasion and conflict consultant. Middlebury College has named him a Professor of the Practice in Rhetoric and Oratory. Jay has conducted influence strategy and training for clients as varied as Kaiser Permanente, Harvard, the European Speechwriters Association, Southwest Airlines, and NASA. Bloomberg BusinessWeek profiled him and his work with Ogilvy UK in a feature titled “Jay Heinrichs’s Powers of Persuasion.” A former editorial director with Rodale Inc., Heinrichs is the former editor of the Dartmouth Alumni Magazine, group publisher of the Ivy League Network, founding editor of US Airways Attaché, founding editor of Southwest: The Magazine, deputy editor of Outside, and vice president of content for the SiteShell Network. He has overseen the remake and staff recruiting of more than a dozen magazines. Heinrichs lives with his wife, Dorothy Behlen Heinrichs, a principal gifts officer for the Geisel School of Medicine at Dartmouth and the Dartmouth-Hitchcock Med
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